Many small business owners focus on making money and paying bills. But, they fail to plan for and build systems to take on new clients. Then, to compound matters, they typically fail to hire the right people to manage all the new business.
What is your capacity to handle new clients without reducing the quality, price and service you deliver?
Start now for tomorrow’s success. As entrepreneurs, we believe we can automatically handle an increase in sales volume. It’s what we and our investors want! However, unplanned, rapid growth can send any business into financial ruin. Remember, customers have little patience for your trial and error. Start now to create effective systems to handle new business.
Hire the right people. As one client said, “The most expensive cost is the interval between when I realize an employee needs to go, and when I actually make it happen.” Hire slowly and fire quickly. Why? People who fit their job responsibilities are more productive, build sustainable work processes, and enjoy job satisfaction. They keep your clients coming back. Research confirms it — companies and employees and clients all benefit! (Develop your strategic hiring system today: BizSavvyHire.com)
Work smarter, not harder. Are your systems set-up for the convenience of your employees? Or, for the convenience of your customers? Win-win outcomes require both! Working smarter requires asking both before making changes!
- Listen to their opinions: What works for them? What doesn’t work for them?
- Allow them to clarify before asking: What else can we do to help you grow?
Your attitude makes a difference. A wise entrepreneur once said, “When you think you have it all handled, you’ve set yourself up for failure.” Denial may work temporarily; however, when you’ve lost a large customer, it’s time to face facts. You have a learning opportunity to keep the ones you have. Ongoing training is critical for your employees in product, technology, sales, pricing and operations. It builds cohesive, knowledgeable teams – and keeps customers coming back. Don’t forget management coaching for you and your executive team. Ongoing training and coaching should be the last areas you slash as cost-saving measures!
Company growth requires keeping your eye on managing the metrics and empowering employees to manage the details successfully.
Jeannette Seibly has been an international business and executive coach for over 20 years. She has guided the creation of three millionaires. Are you the next one? http://SeibCo.com/contact
©Jeannette L. Seibly, 2015