
Note: Don’t have time to read the full article? SCROLL to SEE Executive Summary below.
Hiring salespeople is notoriously tricky. Many candidates look the part and talk the talk. But once hired, they fail to deliver needed and intended results. The cost of a bad hire isn’t just financial; it erodes customer trust, team morale, and your bottom line.
The key? Determine their ability to sell before you hire them. Sales managers don’t have magic wands, and “fixing” poor hires rarely works.
Questions that must be answered:
Are they:
- Able to generate leads?
- A self-starter or need prodding?
- A team player?
- Able to close an opportunity? (Many become hesitant and are afraid of the required “money” conversation.)
- Fulfilling promises or making unrealistic ones (e.g., the price will never go up)?
- Following-up and following-through? (Note: This is one of the biggest mistakes salespeople make.)
5 Smart Strategies to Improve Your Selection Process
- Use Objective Data. Ditch intuitive Use the Selection Triad and validated job-fit assessments to evaluate prospecting, presenting, and closing skills. Job fit is the #1 predictor of sales success.
- Assess Integrity. Use honesty/integrity assessments to uncover omissions and avoid candidates who stretch the truth. Always verify background, education, and accomplishments.
- Test Listening Skills. Ask candidates to summarize parts of the interview: “Tell me what you heard.” Great salespeople listen before they sell. Also, check for openness to coaching, “Tell me about a recent mistake. What did you do? What did you do to correct it? Who did you need to talk with?” Beware of someone saying they never make a mistake. (In fact, move on to other candidates.)
- Look for Curiosity. Candidates should ask thoughtful questions about your company, product, and culture. If they don’t, they likely lack the drive to uncover client needs.
- Observe Presence and Patience. Watch body language. Do they squirm, interrupt, or rush? Sales requires calm confidence and the ability to make prospects feel heard and comfortable.
Top Attributes of Successful Salespeople
- Coachability: You can’t coach someone into a job they’re not wired for. Remember, you’re hiring for job fit: thinking style, behaviors, and interests must align with the role.
- Presence: Great salespeople are fully engaged in conversations. Multitasking is a myth and listening is their superpower.
- Product Mastery: They know what they’re selling and how it works. They immersed themselves in the details; and, as a result, they build trust and prevent buyer’s remorse.
- Persistence: They follow up consistently, stay visible, and don’t give up. They stay in contact through sharing articles, actively participate in networking (givers gain attitude), and social media.
- Relationship Building: They treat every prospect and client like a VIP. They follow-through within 24–48 hours to build credibility and loyalty.
©Jeannette Seibly 2016-2025 All Rights Reserved
Jeannette Seibly, an award-winning Talent Advisor, Leadership Results Coach, and Business Author, has guided thousands of executives and business leaders to achieve remarkable success over the past 33 years. Her specialty is delivering innovative solutions for hiring, coaching, and leadership challenges—with excellence and accountability at the core.
When was the last time you stopped long enough to review your sales teams’ skills? You haven’t? It’s time to contact me before the end of 2025!
Would you like a complimentary quick one-page copy of “Sales Manager Coaching Tool: Hire & Develop Salespeople Who Deliver?”
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Executive Summary: Hiring Salespeople Who Actually Sell
“When you hire the wrong salespeople, your customers and top salespeople leave.” Jeannette Seibly
The Problem
- Hiring mistakes erode trust, morale, and profits.
- Sales managers cannot “fix” poor hires—selection must be right from the start.
5 Smart Strategies
- Use Objective Data – Apply the Selection Triad: structured interviews, validated job-fit assessments, integrity tools.
- Assess Integrity – Verify honesty, background, and accomplishments.
- Test Listening Skills – Great salespeople listen before they sell.
- Look for Curiosity – Candidates should ask thoughtful questions.
- Observe Presence & Patience – Calm confidence builds trust.
Top Attributes of Successful Salespeople
- Coachability – You can’t coach someone into a job they’re not wired for.
- Presence – Fully engaged, listening is a superpower.
- Product Mastery – Deep knowledge prevents buyer’s remorse.
- Persistence – Consistent follow-up builds visibility and credibility.
- Relationship Building – Treat every client like a VIP, follow-through within 24–48 hours.
Hiring salespeople is too costly to get wrong.
Stop relying on intuition—use proven tools and strategies.
Contact Jeannette before the end of 2025 for a complimentary copy of the “Sales Manager Coaching Tool: Hire & Develop Salespeople Who Deliver.”
Jeannette Seibly, award-winning Talent Advisor, Leadership Results Coach, and Business Author, has guided thousands of executives and business leaders to success over the past 33 years. Her specialty is delivering innovative solutions for hiring, coaching, and leadership challenges—with excellence and accountability at the core.





Jeannette Seibly is a legacy-driven Talent Advisor, Leadership Results Coach, and Amazon Best-Selling Business Author. For over 33 years, she has empowered thousands of executives and business leaders to achieve sustainable success through strategic hiring, values-based coaching, and intentional leadership development. Her work blends clarity, accountability, and soulful impact—activating performance and purpose at every level.
Jeannette Seibly, an award-winning Talent Advisor, Leadership Results Coach, and Business Author, has guided thousands of executives and business leaders to achieve remarkable success over the past 33 years. Her specialty is delivering innovative solutions for hiring, coaching, and leadership challenges—with excellence and accountability at the core. 

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